(Free and download) Safeguarding Intangible Assets
☆ Michael D. Moberly ☆
| #4048304 in Books | 2014-07-24 | 2014-07-10 | Original language:English | PDF # 1 | 9.00 x.43 x6.00l,.84 | File Name: 0128005165 | 190 pages
Safeguarding Intangible Assets providesstrategies for preserving and enhancing a company’s intangible assets to increase its profitability, competitiveness, and sustainability. Intangible assets such as patents, trademarks, copyrights, methodologies, and brand typically account for 80 percent of an organization’s value and revenue. There are many forces making it more and more difficult to protect these assets, and securing them...
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